Businesses are reviewing their operation and their marketing performance, we are seeing demands of marketing effort fluctuate, freezes put on staff, and adjustments made to budgets.
An emerging trend from this change is the rise of Marketing Partner Agencies.
So what is a Marketing Partner Agency? It’s an agency that provides marketing operational and/or management staff together with specialised support services ie marketing and brand strategy, social media, creative, media buying, web development, and PR.
The benefits of having a Marketing Partner Agency is flexibility, on-call support and access to marketing specialists. A Marketing Partner Agency can provide a safe set of hands for your day-to-day marketing operational needs, staff for one off campaigns or project work, access to a strategic team and specialists when you need them.
Roadmap Strategy is a Marketing Partner Agency. If you would like to know more about how we work, or chat through your marketing challenge and explore how we can help, give Ali a call on 0411 135 317.