With a pent up desire to travel, Melburnians are ready to explore regional Victoria.
They want a break away and they want it to be easy. Easy to book, easy to enjoy and easy to support local. However, with hospitality businesses remaining at reduced capacity there is a real risk that visitors may not be able to access local restaurants.
We explored this issue with Choice Hotels and as a result the group has developed a suite of Victorian Great Escape Packages.
The packages are available at selected Choice properties across Victoria and include; 2 nights accommodation, breakfast, and dinner on the first night. This provides certainty of a restaurant reservation upon arrival, while giving the guest the opportunity to explore and make their own arrangements at local restaurants on following nights.
We applaud Kari Hunter, General Manager Marketing and the team at Choice Hotels Asia Pacific for considering their guests needs beyond a room for the night, and product bundling to deliver increased return and yield to their franchisees.
Find your Choice Hotel Great Victorian Escape Package